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Third-party services

Use Google Analytics to get detailed statistics

Analytics is a free tool offered by Google. This service gives you complete statistics and valuable information about the traffic of your website. On emyspot, you can use this service easily by copying and pasting a tracking code into your manager. Find out how to connect this service to your site easily. 

The video explains how to create your Google Analytics account and link it in your manager. Use Google Analytics to analyse the statistics of your website and improve its performance.

With Analytics, you will get information on:

  1. Visitors (where they come from, the browser used, the share of new visitors, etc.)
  2. The content of your site (the most viewed pages, entry and exit pages, the bounce rate, etc.)
  3. Traffic (how visitors arrived, from which site, by typing which word, etc.).

You could also go much further by linking your Analytics account to your AdWords account or by tracking your sales if you have an e-commerce site.

Create a Google account

Analytics is a Google tool. To use it, you therefore need a Google account. Sign in to your account. If you do not have one, you have to create one. This account gives you access to all Google services, such as:

  1. managing your videos on YouTube
  2. using webmaster tools
  3. storing your documents online
  4. making your site profitable with Google AdSense

Create a Google account

Create a Google account

Create an Analytics account

Sign in to your Google account, then go to:

Create an Analytics account

Give your account a name (the title of your site, for example), then enter the address of your site. Click Create account

You can now change the language by clicking Settings at the very top.

Create an Analytics account

3. Add the tracking code in your manager

The tracking code looks like this:  UA-xxxxxxxx-x. It is shown in several places in your Google Analytics account.

  • Tracking code, view 1
  • Tracking code, view 2
  • Tracking code, view 3

Select the code, right-click and copy (be careful: do not copy the whole script, only the code of the form UA-xxxxxx-x)

To link your Analytics account to your site, go to the Analytics section of the statistics settings of your manager and paste the code as in the following illustration.

Google Analytics settings in the manager

View the statistics

Your account is now linked to your site. You now have to wait a little before you can see the first statistics.

In general, allow some time before you can view the first reports.

Audience report